Blue Hawaiian Helicopters has named Jeff Helfrick as its new president and chief executive officer, overseeing both its helicopter tour operations and its concierge and activity desk businesses across more than 30 statewide locations.
Helfrick came to the Maui-based company from McGee Air Services, an Alaska Airlines subsidiary, where he served as president, and previously spent seven years as vice president of airport operations for Hawaiian Airlines.
The company also appointed Myra Galinato as vice president of commercial operations, Kyu Yi as vice president of operations, and Alex Li as vice president of finance.