Waikele Premium Outlets

Hawaii-made gifts and locally designed apparel are worth seeking out.

Beyond the airport souvenir shops, Hawaii has a genuine community of local designers, makers, and retailers producing clothing, art, food products, and gifts that reflect the islands authentically. The distinction matters. A screen-printed shirt designed and printed in Hawaii by a local brand is a different thing from an imported garment with a palm tree on it. Aloha shirts have a real design tradition in Hawaii that goes back to the 1930s. Contemporary Hawaii fashion designers work both within and against that tradition and produce clothing that Honolulu residents actually wear. Food gifts including macadamia nut products, locally roasted coffee, Hawaiian sea salt, and locally made hot sauces and condiments are among the most authentic Hawaii-made products available. Buying from local producers supports the local economy in a way that picking up the same item at the airport does not. The gift and apparel businesses listed here are locally owned Hawaii companies.